CEO Frequency 025. How to Build What Serves Clients and Scales Your Business, with Becky Pierson Davidson
Welcome to CEO Frequency 025.
Our special guest, Becky Pierson Davidson, is a community builder, creator-educator, and founder of Affinity Collective, a transformative product design agency. She focuses on serving membership creators and online education entrepreneurs, helping them simplify their customer journey and improve member retention.
As a trained user experience designer, Becky uses customer research and data analysis to develop community-driven product plans that deliver results. Her passion lies in collaborating with founders to bring their visions to life. Becky also shares her journey from architecture to product design, highlighting her dedication to creating products that truly align with the needs of the community and provide lasting value.
She delves into the process of validating ideas and understanding the customer journey through research and feedback, emphasizing the role of empathy in building a successful membership or community. Finally, Becky outlines her plans for launching Affinity Collective and continuing to refine and simplify her offerings for even greater impact.
Here's how you can connect with Becky:
🖥️ Web: beckypierson.com
📸 Instagram: https://www.instagram.com/buildwbecky/
💼 LinkedIn: https://www.linkedin.com/in/beckypierson/